四栋商厦被评为五星级
2015年7月，由行业协会牵头的星级商业建筑评价标准在广州市越秀区发布。这项名为《星级商务楼评价》的国家领先标准对辖区356座重点商务楼进行了星级评定。
On 2, 2017, held the "2017 Gold Card and Star ". Four , China , New City, and were . It is five-star (note: the is in no order).
Five-star are to ; how did five-star come into being? A from the News four five-star , and other , as well as well-known , to the this.
Text/Photo Liu Yun Zhu Yao Yao Cheng Yexi
政策利好鼓励业主自主升级
“通过优惠政策鼓励业主提升自我。” 这是越秀区两年前开展“星商大厦评价”的初衷。
As we all know, since the 1990s, many along the main of , such as Road, Road, Road, and Road, have made to the and of . , with is the of of and space . After more than 20 years of , the of some in have been in use for a long time, or have been idle for a long time. Some low-end that keep up with have led to the of many . The shift of 's core .
"The quo urges us to act." The in of the told .
In 2015, some well-known the to give their from the level. As a , a star-rated with 59 in 6 , , , , , and has been .
Do to find theme
A China
Let the mall a "novel store" for home life
香港人欧庆昌是仲量联行中国国际中心的总经理。九年前广州楼宇自控，他被公司委派到广州越秀，负责管理这个核心区的大楼。17年物业管理经验，对中国国际中心有独到的理解。
为什么中国国际中心写字楼出租率达到96%，商场处于满租状态？欧庆昌认为，这一结果与“新颖”、“融合”两个字所代表的努力方向有关。
" is to what do not have, and what have, we are ." In years, China has to the call of to " ", and to find well-known and with and brand . here.
Ou often with Hong Kong . He feels that there are many these two . For , there are many old built in the early days, local are , and is goods. "We first focus on the needs of the , and let the mall the of 'novel store' in home life." As for the of "", Ou that China , as a five-star , her It is not to the of the shops, but to bring the of the to the .
B New Town
the "Six Heart Model" to
New Town is for its first-line river view in . The Hotel was once as as the White Swan Hotel. In 2015, with the of Hotel, New Town faded out of the sight of . In March 2017, City New City, once the first-line of , and in an to its .
Chen that this time New Town can stand out among of in and the name of five-star , which is from the "six-heart model" of City .
记者观察到，江湾新城的基础设施完善和品牌形象提升，成功吸引了越秀区重点医药连锁等企业签约续租。等待越秀金卡企业进驻江湾新城。今天，以江湾新城为起点，沿珠江，集聚北京路、海港城、东山等成熟商圈，共同引领和提升珠江湾商圈品牌价值，带动珠江湾商圈品质提升。周围的建筑物。
C珠江国际大厦
练内功获入驻企业认可
珠江国际大厦被评为“四星级商厦”后，经过两年多的努力，珠江国际大厦终于向“五星级商厦”迈进了一步。
项目总经理张娇丽表示，为吸引更多优质企业入驻，大楼在硬件升级、智能访客系统升级、商务服务升级、安全管理升级等方面进行了调整。
The of the has been by the . Pearl River twice a year. from the data, can be at more than 98.5% every year. The good has and , , and other 500 and well-known in the .
D
study ports and
As Le , who in the 1990s, he has a for this that the of Laos and .
"Not long ago, when I in the joint , I found that the of many well-known in are from . As the owner of this , we feel and have a heavy sense of ." Le said, "The of a five-star is to meet the of star-level in all ."
After the , has found the of its core : a study port and an . "We call this the to 'label'. can't speak by , and they need to use '' to tell the world what they do. After the 'Belt and Road' was , from many are in China. By an , on AVIC and has in . Now, more than 20 to have in the .”
Le told that the of "" not only the of in the , but also the for and the of and in the . At , the rate of has 90%.
View
needs
is also
Xia , a well-known in China's and "the first in China's ", that at , the front-line The of the in the urban areas of and some -tier has the "2.0 era". The most of the in the "2.0 era" are " ", " ” and “ for ”. Today's era is no an era of "what is in the , what is in the mall", "what is in the mall, what can only buy", but the of "you can sell what I need", " " of "you can what I want". In the past, liked to stay in star-rated , but in years, with no star-level but very have very . I think this a trend.
夏晓红教授认为，现在是品牌时代，但品牌也应该是多元的、个性的。采访中，夏晓红教授特别提到了衡量星级建筑的四个维度，即建筑的经济效益、社会效益、人文效益和生态效益。这四个好处必须相互平衡，否则就不会完美。
“建筑经济评价体系应该是对多重效益的综合评价。评价一栋建筑的优劣，不仅要看该建筑产生了多少税收，对财政的贡献有多大，还要看建筑的效益如何。楼宇经济的发展，影响着整个城市的品质，它在弘扬城市文化、拉动就业，甚至在承载城市文化、改善生态方面起到了多大的作用，广州民俗金融街就是一个很好的例子，不仅实现了城市文化的延续，也产生了特色街区的经济，也促进了城市街道群生态的改善。” 夏小红说道。
